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“DARE TO LAUNCH - Mini MBA for First-Time Entrepreneurs” is an entrepreneurship essential that puts you in the driver's seat of your business and motivates you to step it up and gain an unfair advantage when launching your business.
No matter if you are setting out to build a billion-dollar Silicon Valley startup or a legacy family business, we all start at the same point: With an idea and a big vision.
This book is a fun, easy to implement step-by-step guide for ambitious entrepreneurs who want to launch their dream business, create value for their customers and learn from diverse entrepreneurs who have just been there, done that.
Unlike many other entrepreneurship high level how-to guides, this book takes a fresh look at the definitions of success and offers new actionable ways to design your business with practical templates, exercises and with the mindset of designing for maximum happiness for all shareholders in your company - including you.
Be ready to answer tough questions about your core values, what kind of business you want to build, which funding options you would consider, what success looks like, what you suck at, and how much money you really need to build the thriving business of your dreams.
Author Anne Cocquyt breaks down the process of launching a business in bite-sized steps and explains how to implement the latest methodologies pioneered by Stanford, University of San Francisco, Berkeley, Y-Combinator, IDEO, and the GUILD Academy to rapidly test ideas, target markets, and sustainable business models. The book is full of examples from the author’s own entrepreneurial journey across industries and continents and insider stories from entrepreneurs who have graduated from the GUILD Academy in Silicon Valley and beyond. Each chapter includes practical exercises and links to checklists and templates for the reader to take action.
Anne Cocquyt is a power networker in Silicon Valley. She wrote an AI algorithm to connect the right people in the GUILD, a global community of early-stage female entrepreneurs. Since 2020 she has helped hundreds of founders in digital health, femtech, consumer products, fashion, beauty, SaaS, and the service industry launch their businesses through the GUILD Academy virtual program and her mentorship engagements with international accelerators programs.
This book translates her network and aha-moments from a decade in Silicon Valley as a mentor, advisor, founder, and investor into an actionable blueprint.
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